Pacto's exclusive Villas & Resorts Collection 2013 brochure, containing a selected range of accommodation in Indonesia was launched at de Opera Nusa Dua, Wednesday night (Feb 20). The book represents Pacto's latest effort to provide wholesalers worldwide with the best value for money properties providing the most satisfactory services. “This special brochure for leisure contains carefully selected accommodations in Indonesia and will be distributed to wholesalers and travel agents at home and overseas, during all major trade shows worldwide.” said Chief Operating Officer Inbound for Pacto Ltd., Umberto Cadamuro.
“Unlike other operators, we believe that the key is not low price, but value for money. This high end brochure, realized with the support of Icomm (Island Communication), renowned photographer Fabio Lorenzo and illustrated by Giorgio Del Pedros, reflects our philosophy” added Umberto “The picture of the dances in the brochure was painted by an artist from Italy. Balinese traditional culture is still a major attraction to tourists to come here, so we have decided that a traditional look was most appealing to the discerned travelers market” said Umberto amidst the launch of the brochure accompanied by Pacto's General Manager Inbound, Freddy Rompas.
Meanwhile, Freddy Rompas added that beside being delivered to stakeholders, the brochures printed in 10,000 copies would also be distributed at all major tourism promotion events, starting at ITB Berlin. “This brochure offers nearly plenty of tourist accommodation in Bali, plus a good selection in Lombok, Yogyakarta and other tourist regions. We do hope this luxurious design will be able to attract tourists,” he said. Admittedly, the vigorous campaign through brochures and digital media made by Pacto Ltd. has generated a strong and well balanced clients portfolio worldwide. Besides, Pacto's strong Corporate Social Responsibility (CSR) aimed at supporting local communities remain an additional reason to choose Pacto as the preferred partner in Indonesia .
“I believe this brochure will definitely have a positive impact on our business. In 2012, we have managed to handle 50,000 tourists and this year we are targeting to increase by 17 percent,” explained Umberto. (BTN/014)