Heading for Sustainable Tourism in Bali through THK Awards

The tourism sector has developed into the locomotive of our world’s economy. Virtually all countries have raced one another to advance their tourism sector as it can instantly drive the economic development of the concerned country. It is caused by the fact that the progress of tourism sector has a remarkably influential dual-effect on other sectors. Nevertheless, the tourism sector is an economic activity with double and contradictive values. This sector can encourage the growth of the economy and on the contrary, it can lead to social destruction if its development cannot be controlled optimally.

Bali is an example of case where within the last 30 years it has been capable of reversing the role of the agricultural sector. Therefore, it can be acknowledged why the economy of Bali is extremely influenced by the tourism sector.
Since Bali has no other natural resources beyond the potential to develop the tourism sector, whether it wants to or not, the tourism sector of Bali has to be supported in such a way to make it sustainable. It has been convinced that the THK Awards activity, that right now has entered its sixth year, plays an important role to support the sustainability of the tourism sector.
Tri Hita Karana (THK) is a concept glorifying the harmony and togetherness (between human and God, human and its environment, human and its fellows). When everything works in harmony it will generate composure in the management of tourism in Bali.
On the whole, the tourists come from remote regions, pay high cost for their travelling and need composure. Any slight fluctuation in the situation that occurs makes them feel inconvenient. On that account, the execution of the THK Awards fundamentally is intended for the interest of tourism sector element in general. Therefore, the execution of THK Awards requires the support of all parties, notably the components of tourism in Bali, regional government of Bali and governments of regency/municipality across Bali.