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Comment to : batrav@indo.net.id

May 2003 Restoration of Tourism in Bali

Chief of Bali Tourism Office, I Gede Pitana, is confident that Bali will see the restoration of this destination sooner than the calculated time. Interviewed recently by Bali Travel News, Pitana, who is also an Udayana University professor in Sociology of Tourism, explained three points of argument in support of his optimism.

“I am sure that Bali’s tourism industry is suffering a low ebb due to the Kuta bomb and that this will begin to lessen in May 2003 ahead of the summer vacations,” Pitana disclosed.
The bomb, which caused more than 180 deaths and wounded several hundred others, has not completely destroyed the image of Bali in the eyes of the world.
He took the example of the words of appreciation written in the magazine of ‘Time Asia’ in the 17 October 2002 edition reflecting Pitana’s first argument that Bali has maintained its position as “The Favourite Holiday Destination in Asia.”
Secondly, Pitana argued that the world’s sympathy to Bali has been of an immense scale. Bali has gained wide-scale publication and sympathetic aid from various countries. In the case of the bomb, it is not Bali or Indonesia that has become the culprit, but the terrorists responsible for the crime. “The great sympathy has created positive promotion for Bali,” Pitana added.
His last argument is that after the bomb tragedy, Bali’s official agencies and social elements have strengthened their security measures. Pitana perceived “internal security maintained by the community has never been stronger.”
Pitana pointed to the peaceful attitude shown by the community following the bomb blast. There was no chaos or social conflict and such conditions have resulted in bringing about security under very tight control. Besides this, Indonesian Police have been assisted by investigation teams from industrially developed countries such as the US FBI (Federal Bureau for Investigation), Australian Federal Police and others, and have recorded confident progress in the results of the investigation.
Since the 12 October bomb, hotel occupancy rates in Bali have dropped drastically reaching below 10 percent. Hotels and other businesses in the tourism industry have economized operational costs and given holidays to their employees, organising work on an enlistment system. (Darma Putra)



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