The Legian Beach Festival (LBF) 2013 was opened by the Head of the Badung Government Tourism Office, Cok Raka Darmawan, Thursday (Sep 5). The event of tourism and cultural promotion was centered on Legian Beach and took place for four days. In addition to presenting the tourism exhibition, this annual event also featured handicraft fairs (SMEs), food festivals, traditional and modern performing arts.
Cultural diversity wrapped in the art attractions was staged every day. Similarly, there were young artists acted on stage performing gender gamelan music usually used to accompany shadow puppet play. Then, the Genjek a cappella denoting a unique art of Eastern Bali also appeared to jazz up the audience mostly consisting of foreign tourists and so did a fashion show.
Musicians of various genres coming from different regions also showed off their talent in the event. With a distinctive style and costumes, they made performance in their own style. They were the Black Band from Yogyakarta, The Box (Palu), Gyant Hidayah Project (Makassar) and Ronald Gang, Equatorial Band, Kingston Soul (Bali).
In his speech, Cok Raka Darmawan said the LBF this time took the theme ‘Explore Indonesia,’ a considerable promotion of Legian. Promotion should not necessarily be made overseas because many tourists from different parts of the world had gathered on holidays in Legian. “The event poses a very good campaign and mandatory event. Next year’s event will be held every July,” he said.
The LBF of this time featured the Miss Legian for the first time. Those pretty girls were entrusted to introduce Legian Beach tourist area so that it became more well-known to the world. They did not only promote Legian, but also promoted Badung and even Bali.
Chairman of the Organizing Committee, Nyoman Sarjana, said the execution of the LBF was graced with diverse arts and cultures in addition to including hundreds of local and national employers in the form of exhibition booths. “What makes us proud is the appreciation of Legian community to this activity,” he said.
Then, he added that his party was proud and delighted that local communities vied to participate in the exhibition. Even, nearly 80 percent of the total stands provided were occupied by local businessman. Meanwhile, the participation of other regions was specifically placed. “Initially, many parties rejected the implementation of the previous LBF, but now they are happy to participate and some even did not get a booth,” he said.
Participants from outside Bali, explained Sarjana, were the major supporters because they represented their local authority. The participation fee was expensive enough namely IDR 17.5 million per booth, while for the art and cultural performances they should pay IDR 2 million. In this event, there were 11 participants from outside the region, while 90 booths of the 102 booths on offer were occupied by local businesses. “It serves as a venue to encourage the creativity of local communities,” he added.
The LBF also received the support from the Forum of Hotels and Restaurants in Legian. They helped promote the LBF event where each hotel participated in the Miss Legian-Miss Tourism beauty pageant as well as holding a free surfing lesson. (BTN/ocha/015)
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