Alfiana Pontoh is her name. If addressed, she will reply with a smile, and speak in a smooth utterance. Understandably as Corporate Public Relations Manager of the Avilla Hospitality, she should always spread smiles and be friendly. “It does not necessarily mean to smile at everyone, you know. Surely, the smile is for greeting customers as well,” she said with laughter. The woman graduated from Communication Studies and was born on September 12, 1985 admitted if she indeed got involved in the hospitality field for the first time. Previously, he was active in the field of marketing consultancy that provided a lot of valuable experiences. “Honestly, I feel comfortable working here because each brand owned by Avilla is very unique, so that I feel convenient in marketing them,” he said.
According to the girl having the hobby of traveling, she did not just focus on the offline activities, but also on online ones. On that account, the public relation activities were also performed online through social media. “In the future, most of us will move to digital, so that these activities can help establish the corporate image and awareness of the Avilla and each existing brand,” she explained.
Regarding the destination of Bali, Alfie admitted, some people still did not realize if they lived in such a beautiful country. Many places had not been exposed to the maximum, so that they were still needed to be featured as attractions that could bring in foreign exchanges for the country. Besides, they could also create new job opportunities. “I am sure there are many places that can be visited, but people do not know them,” she said.
While spreading smiles, Alfie then said that they became our homework together especially the government holding the funds and policies because making a safe and comfortable condition for local and international tourists should be realized. “And of course, it must be supported by adequate infrastructure,” she recalled. (BTN/015)